Mugi Yamamoto is a Swiss-Japanese industrial designer based in Shanghai. He gathered 10 years of experience at international design agencies in Japan, Germany and Switzerland before co-founding his own studio in Shanghai in 2021. His passion lies in redefining new and innovative products, rather than reshaping existing solutions. Simplicity, perfection and good quality while bearing sustainability in mind are what Mugi is striving for in his work.

Circ is a new industrial design studio led by Mugi Yamamoto and Eric Cross.

Their design process is characterized by curiosity, experimentation and repeated testing of ideas. Careful observation and consideration of human behavior and hands-on prototyping and building full scale models are an important step towards ensuring their designs are innovative, novel and useful to people and the planet.

They have developed products and furniture pieces for major brands in Europe, Asia & North America. Their previous work has won over 26 design awards, including the Red Dot Design Award, iF Design Award and Good Design Award. In addition to working as a design consultancy, they also work on their own experimental projects to constantly grow their capabilities.

Material：Aluminum

Size：L9*W4*H6.2cm

This tape dispenser celebrates the raw beauty of aluminum sand casting, an age-old technique. Instead of removing the split lines, the standard procedure, they are transformed into a unique feature of the design, being used as a functional blade for cutting tape. 

By leaving the part untreated after unmolding, this dispenser showcases the rough, random charm inherent in sand casting. It invites viewers to appreciate the distinct aesthetics of this traditional craft, revealing how imperfections can become defining, artistic elements.