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Wong Ka Wai, Mike

Mike is a graphic designer in Hong Kong,the creative director of LLAB design limited.Her works has been honored with many international award,such as Design for Asia award, A'design award,Golden pin design award,German design award,International creativity award,Cannes lion...etc.

"Practical,Empathy Experimental"are the core value of her design.She believes good

design starts from the understanding of truth value by empathy.It creates the resonance between design and people,and also,the uniqueness.

LLAB design(http://llab.co) 

It was established by Mike Wong and Tryde Leung in 2010,mainly focus on branding service and visual communication,aiming to provide meticulous design services that's deliver the truth value or even added value by empathy.
Apart from being aesthetically beautiful,LLAB creations and designs are pursuing a sense of empathy and logic.They believe problems leads to inspirations,and recognizes that the clearer where the problem is,the bigger room for creativity and expression.Our design concepts stem from "solution in an unexpected way",as a result,clients are often surprised with pleasant.

DOoough shell

Materials:Paper

Dimension:350 x 350 x 350 mm

It is an extendable and shapeable unit with a fresh and edgy outlook.Different curves and length are formed by connecting puzzles in different combination with the "SunMao-Chinese Joints"structure.

Because it can be molded in different forms and shape,so,with your creativity and different needs,it acts like a dough shell that can cover your old lighting,create private space,or even decorate your wall...etc

When making it a light shade,it can fit in most of the floor lighting in the market.(such as NYMANE and NYFORS in IKEA)So,to refresh your space,you don't need to throw away your old floor lighting that causes pollution,DOoough can turn it becomes a stylish and energetic new product easily.

Every piece of dough shell design is unique because continuous graphic is formed by linking up the puzzles.Graphic will be varied by the way you link them up.Moreover,the light position will create different outlook for DOoough shell:When the light source is outside the DOoough shell,energetic and lively outlook is made by the distinctive and refreshing graphic pattern;When the light source is inside the DOoough shell,graceful and exquisite outlook Is made by the shadow of the overlapping trapezoidal-shaped pins and tails,refreshing color will be replaced by soft and warm lighting.

DOoough shell is made by eco-friendly paper and ink,so,it's safe for animal and kids.